Notice: A Request Regarding Adblockers

Hello SavyGamers.

I hate browsing the internet with adverts, that’s why I use an adblocker. I don’t think I am under any obligation to allow websites to display adverts on my computer.

I dislike it when websites make needy pleas to their users to disable adblockers. “Because that’s how we make our money”, as if the users of adblockers weren’t aware of the revenue stream they are opting to bypass. If you run a business, the onus is on you to find a model that works, not the customers.

I also dislike it that there are adverts everywhere. I live in London, and my eyeballs are bombarded with corporate propaganda whenever I leave the house. If I could wear a pair of magic glasses that blocked these adverts, or if I could make them disappear with the point of a finger, I would.

In my capacity as a freelance writer for other websites, I do accept money that has come from advertisers, so perhaps I am sometimes part of the problem. I did decide a long time ago, however, not to have any adverts on SavyGamer. I think it would be hypocritical to impose on users of my website something that I am unwilling to do for other websites. SavyGamer has been ad free for almost forever, and I can categorically state that there are no plans whatsoever to add adverts at any time in the future. Perhaps circumstances will change, but I can’t see how.

Why am I telling you all these things? It’s recently come to my attention that adblockers, depending on how they have been configured, can interfere with Google analytics, and potentially some affiliate services. The impact this has on SavyGamer is that I am missing out on useful (anonymous) data that helps me track which deals are most popular, or just how people are using the site. I tailor the service around this data, so your usage is not being represented here if you have an adblocker that is preventing Google Analytics from working correctly. Secondly, and probably far more importantly for me, if an adblocker is preventing my affiliate stuff from working (where I get a small cut on sales from the retailer for users I direct to purchase from them), I’m missing out on potential earnings. Those earnings are what let me keep working on SavyGamer full time whilst keeping it ad free, and they’re the only source of revenue I get from SavyGamer (aside from the generosity of SavyGamer subscribers), so it is pretty important to me.

I’d like to ask that if you are using an adblocker on your browser, you consider doing me a favour and disabling your adblocker for SavyGamer. There will be zero impact to your experience of using SavyGamer, and it will make my job easier.

Obviously if you consider blocking Google Analytics and affiliate services to be a desirable functionality, then by all means please continue to browse SavyGamer that way. I respect your right to browse the web in whatever way is preferable to you, and you will always be welcome here no matter how your browser is configured. This notice should only be relevant to people that were unaware that adblockers could behave in this way, as I was until just now.

How to disable adblockers for a specific website varies between adblockers, please post in the comments if you have any trouble with it.

Thanks.

TL DR
Please disable your adblocker on SavyGamer if you use one. There are no adverts anyway. Bill Hicks was right.